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“WHAT/WHATEVER”

“What/Whatever” are very versatile words. Depending upon context and tone they canmean very different things.“Whatever” can be the cry of futility or defiance by a person at their wits end. Everheard a teenager scream “WHATEVER!”? It can also be an anthem of...

“JUST DO IT”

The inspiration for the mega successful Nike marketing campaign, “Just Do It” (that launched in 1988), came from an unusual event. A convicted criminal was facing his death. In the face of fear and uncertainty he told his executioner “Let’s just do it.” When Dan...

DEFY THE LAW…

The Bobby Fuller Four recorded a song in 1966. The Clash did a cover of it in 1979. The song is “I Fought the Law and the Law Won.” Rock-n-Roll history is full of songs that talk about fighting against “the law.” Jesus also spoke on several occasions about fighting...